CONQUER ATTENTION ON TIKTOK.

We’re New Zealand’s leading dedicated TikTok Studio.

TikTok is commanding the attention of Kiwis like no other social media platform. TikTok’s organic ‘For You’ algorithm is empowering a new wave of casual content creation and engagement that’s impacting culture, music and commerce in 2025.

At We The People - our Auckland based team are experts in helping brands win attention on TikTok’s For You Page. We’re New Zealand’s only badged TikTok Marketing Partner recognised for helping brands deliver best-in-class activations on TikTok.

We’re New Zealand’s TikTok Leaders

We’ve been working with some of New Zealand & Australia’s leading brands to develop TikTok create strategies and educate on how they can take advantage of the ‘For You’ algorithm on TikTok.

See some of our latest works below.

Jetstar NZ Flying onto the FYP

TikTok Helping Kiwis find TikTok

Durex NZ Introducing the Invisible Range

Cotton On Summer 2023 Content

 
 

We The People is Aotearoa’s only certified TikTok Marketing Partner, recognised for providing brand partners a best-in-class creative solution on the TikTok platform.

Our Capability.

We’ve assembled Aotearoa’s dedicated TikTok Strategy + Content Creation capability to help brands follow the attention and take advantage of their moment on TikTok.

Strategy

We partner with your brand to articulate clear channel objectives and develop an engaging TikTok strategy.

  • Education

  • Channel Strategy Development

  • Campaign Planning

  • Community Deep Dive

Creation

We offer a cost-effective full-service content creation capability to develop for-purpose TikTok content at scale & speed.

  • Content Ideation & Creation

  • Talent Casting

  • Trend Monitoring

  • Organic Channel Management

Amplification

As a TikTok Agency Partner, we fuel your content to reach audiences that convert into customers through paid media and influencer collaborations.

  • Paid Media Campaigns

  • Influencers

  • Micro-Influencers

  • Performance Reporting

WE’VE GOT TIKTOK-READY TALENT

We offer exclusive access to our ‘no-name’ database of talented creatives across boNorth & South Islands ready to be the face of your brand’s TikTok content. We’ll provide you with a selection of talent that best matches your brand’s TikTok strategy and doesn’t cost the bank to participate in content creation.

WANT TO LEARN MORE?

Download our 2025 TikTok for Brands Guide.

New Zealand’s hottest social media platform.

Since its launch, TikTok has quickly grabbed the attention of millions of users from around the world. TikTok has driven over 2 billion app downloads worldwide.

As the world’s fastest-growing social media channel is providing a unique opportunity for Kiwi brands to connect with their customers and drive commercial outcomes.

What exactly does this opportunity look like for brands?

Download our free TikTok for Brands 2025 Guide to see how your brand can begin to think about what it might look like to capture attention on the For You page!

Ready to get started on TikTok?

Our dedicated TikTok team works with brands teams to help you learn, create content and reach customers on TikTok.

Learn the Basics

Need to get your head around TikTok? We’ve got the know-how to show you how it’s done.

We run workshops that introduce the platform to marketing teams and teach them the ins and outs on how to win on TikTok.

Content Creation

We create scroll-stopping content to launch your brand on TikTok.

From ideation to posting - we have the skills, the structure and the tools to create engaging TikTok content at scale.

Paid Media

We are an approved agency with access to book paid advertising placements on TikTok in New Zealand.

Take advantage of the attention economy and reach highly-engaged Millennials and Gen Z’s.