New Work: Chobani ‘Zomberry’ TikTok Campaign

Written By Jacob Arnott

It’s the spookiest time of the year, Halloween, and Chobani has run amuck with monsters of the night. To celebrate, Chobani released a new frightful and fruity ‘Zomberry’ flavour available at Woolworths for a limited time only.

Chobani partnered with We The People to create a TikTok campaign that scared Aussies into tasting this freaky new flavour while it lasted!

@chobaniau

Frightful and fruity - NEW Chobani Zomberry is available now at Woolies for a limited time. ##ChobaniZomberry ##ChobaniAu ##FYP ##foryou ##halloween

♬ original sound - Chobani AU

The Results?

  • 2.3 million views in Australia

  • +2,100 followers

Jacob Arnott
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